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General Session Speaker

Elaine Bowers Coventry

Global Chief Customer & Commercial Officer
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Company

The Coca-Cola Company

Elaine is the Chief Customer and Commercial Officer of The Coca-Cola Company.  She is responsible for the global Customer & Commercial Leadership function, which encompasses revenue growth management, integrated execution and customer development. 

Shehas over 25 years’ experience partnering with some of the world’s largest brands, top retailers and with our bottlers to drive revenue and create customer value.  Over her career, she held a variety of roles including marketing, retail design, innovation, strategic partnership development and customer management. She began her career with The Kellogg Company in sales and sales management roles, including responsibility for the entire foodservice broker network. 

Elaine currently serves as the manufacturer Co-Chair of the Consumer Goods Forum’s summit committee, helping to shape the topical agenda for the consumer goods industry annual gathering.  She has built expertise around digital disruption of our industry and served as the Co-Chair of the inaugural World Economic Forum Future of Consumption Council, contributing to the CPG industry agenda at Davos. She also collaborated with the World Economic Forum to build the Global Shapers Community, a network of 7000 millennial entrepreneurs in over 150 countries.  Her vision resulted in a global grant challenge that enabled these young leaders to accelerate social innovation projects across the world impacting over 23 million people.   She continues her commitment to youth by serving on the board of Enactus, which is the largest experiential learning platform developing the next generation of entrepreneurial leaders and social innovators.

She has helped foster women's development at Coca-Cola and in the industry.   She is an advisory board member of the LEAD Network and member of Network of Executive Women. As Vice President of the Coca-Cola women’s initiative, she led the establishment of field chapters, now totaling over 6000 associates globally. 

She and her husband Garth reside in Atlanta.

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