Jim Hartenstein’s entire career has been internationally focused. He was Senior Vice President-International at Wendy’s and also at Little Caesars Pizza, with overall responsibility for all activities outside the US. Prior to that he worked at American Express and Goodyear where he held various international Sales, Marketing, and General Management positions. Jim received a Master of Business Administration in International Management, “With Distinction”, from the Thunderbird School of Global Management. He is a member of the Advisory Council of the Global Restaurant Leadership Conference and is also a member of the IFA International Committee. He now provides consulting assistance for international franchise expansion. He serves on the Board of Directors of a Mexico-based multinational franchisee and a Saudi Arabia-based restaurant company. He has visited over 70 countries, has lived in four countries outside the US, and is the author of several published articles on international franchising topics.
Sessions for Jim Hartenstein
Common Errors in International ExpansionLocation: Majilis 2
Don’t make the same mistakes the others made! Over the years, many franchisors and franchisees have committed the same errors as they begin their international expansion or as they refocus their efforts on international initiatives. The title of this Forum is “Common Errors” – they’re common because so many franchisors have committed them.
This Innovation Forum is intended to provide a warning to those who are just beginning to expand outside their home countries and to provide a reminder to those who have already established an international presence. Attendees will have an opportunity to see a list of the most significant errors and exchange experiences and examples with other restaurant colleagues. Our guest panelists have many years of experience in multiple countries with various restaurant concepts. They’ve seen many of these errors first-hand and heard about many others – and they may even have committed and learned from some of these errors themselves!
Innovation Forum Speaker
International Franchise Consulting