Sessions for Sastry Penumarthy
Option 1: Operations - Beating the Retail Apocalypse through Passionate Customer LoyaltyLocation: Roselle Junior 4711, Sands Expo Level 4
What does it take for customers to really love your restaurant brand? This session delivers unique perspectives in building passionate customers through food and service, personalized loyalty, and shareable memorable marketing experiences. Sastry will offer candid insights based on Punchh's clients and best industry practices. What is a modern loyalty program? Why do some brands succeed where most fail? How do you create a bigger universe of known customers? How do you best leverage customer data? Why is AI and Machine Learning so critical for your loyalty program? You will leave this session with a great understanding of how to deliver best in class customer loyalty for your restaurant brand that will lead to increased sales.